Welcome to Pragmatique

Professional Hotel Asset Management: Empowering Hotel Owners and Developers for Success

At Pragmatique, we specialise in comprehensive hotel asset management solutions customised to the unique challenges of today’s hospitality landscape. From conceptualisation to operation, we partner with hotel owners and developers to improve asset value, streamline coordination, and achieve long-term growth, via professional hotel asset management.

Practicing what we preach: No fluff, just facts.

Why Asset Management?

Why should owners consider professional hotel asset management?

Professional hotel asset management focuses on owner’s obligations, which is arguably the least discussed aspect within hotel literature.
Having professional representation lays the foundation and establishes the tone and nature of working relationships with other parties throughout the asset life cycle.
An asset manager complements the role of hotel owners and developers, positioning them to (re)gain control of their sphere of influence and widen the availability of future options.
Hotel investing and development often involves contractually binding contracts across lengthy durations. An asset manager would be able to provide insights on best practices and avoidable pitfalls.
There are factors out of a developer’s control. Professional asset management seeks to drive value from every determinant within the asset owner’s control.
As attractive as it may sound, improving revenue is not necessarily in the owner’s best interest.
Do you realise the implications of selecting a competitor set to benchmark against?
Capital expenditures are often sunk costs, but which ones deliver value?
Would you accept arbitrary guesswork and random estimates as part of your investment ethos? We don’t.
Have you ever asked yourself whether your hotel managers’ objectives aligned with the owner’s?
An asset manager is practically the only stakeholder whose ultimate objective aligns with the owners. Can the same be said of other key stakeholders? Would you believe in stories told by a 3rd party with vested interests?

Value Proposition

In vivo: Pragmatique adopts a “within the organisation” approach to consulting relationships, rather than acting as an external advisor.
Pragmatique understands and embraces the often-turbulent and just-in-time internal environment of a hotel ownership organisation.
Unlike other parties within the hotel ecosystem, in our capacity as the asset management company, Pragmatique will always have the owner or developer’s best interest as the prime directive.
Pragmatique understands that value is conceptually dissimilar from profit.
Pragmatique understands resource constraints.
Pragmatique focuses on the facts, not the fluff.
Opinions and recommendations are data driven, as well as based on balance and apportionment of probabilities, whenever possible.
Pragmatique’s result oriented approach commences with developing a joint definition of what constitutes a successful hotel, and the developer’s investment objectives.
Adopting both a systemic and systematic approach while abhorring guesswork, Pragmatique applies empirical research backed frameworks whenever and wherever possible.
Pragmatique is reflective, instead of reactive.
Pragmatique practices integrity, even if it means telling the client what they do not enjoy hearing.
No conflicts of interests: Pragmatique practices single-source income in retainer contracts.
Personalised: Pragmatique does not bite off more than we can chew.
Pragmatique practices a transparent fee structure: no hidden charges, no sudden performance bonuses or profit sharing.
No grand promises, no grand gestures, and no grandstanding. Just old-fashioned value delivery.

Pragmatique’s brand of asset management isn’t about directly improving guest experience or enhancing operational efficiency: we leave that to your appointed experts. We do what we do best: watching out for the hotel owner’s interests!

Welcome to Pragmatique

Why Asset Management?

Value Proposition

Important Links